If you’re planning to print branded paper bags, one of the first decisions you’ll need to make — and often the most overlooked — is the size. Too small, and your product might not fit. Too large, and it feels clumsy or wasteful.
At Veesham, we’ve printed paper bags for everything from perfumes and planners to cakes, candles, and crystal bowls. The first thing we usually ask is, “What do you plan to put inside it?”. Because form follows function, and standard sizing isn’t as “standard” as you might think.| Size (WxDxH) in cm | Typical Use |
|---|---|
| 11 x 6 x 18 cm | Jewelry, perfumes, party favors |
| 14 x 7 x 21 cm | Greeting cards, small skincare items |
| 18 x 8 x 24 cm | Standard for gifting or small retail |
| 22 x 10 x 28 cm | Cosmetics, brochures, tech accessories |
| 26 x 12 x 32 cm | Apparel, takeaway food, light home decor |
| 32 x 12 x 41 cm | Clothing, boxed items, larger retail products |
| 40 x 13 x 50 cm | Heavy garments, shoes, gift hampers |
Custom Sizing vs Standard: When Should You Go Off-Grid?
Going with a standard size helps reduce cost and turnaround time, since die cuts and templates already exist. But custom sizing makes sense if:
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You have a unique product dimension
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You’re creating a curated unboxing experience
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You want your packaging to double as a keepsake or reusable item
Don’t Forget About Volume
Here’s a quick way to estimate the right size:
Place your product in a mock-up box
Add 2–3 cm of breathing space on all sides
Match to the nearest standard bag size
Consider whether the product sits upright or lies flat
And remember: It’s not just about fitting the item, it’s about how it feels in your customer’s hand.
Quick Design Tips Based on Size
Smaller bags: Less print area — go minimal with branding
Larger bags: Consider using both sides creatively (one for logo, one for message)
Tall bags: Vertical logos or long taglines work best
Wide bags: Great for illustrations, patterns, or inside-outside printing
Your Takeaway
Choosing the right paper bag size is an easy decision to rush, but it quietly shapes your customer’s impression of your brand.
At Veesham, we help clients across Dubai make sizing decisions based on real products, not just catalog charts. Whether you’re looking for standard, luxury, or fully custom options, we’ll ensure your bag fits, functions, and flatters your brand perfectly.
Need help choosing the right size? Contact us, and we’ll send over real samples or mock-ups. No guesswork is needed.