What is printing Bleed?
When reading something, the font sets the tone of the whole message. When choosing your font, it is best that you have a guideline to follow. Here are some questions you might want to consider for your next project?Is it Readable?
The most important thing when it comes to fonts, especially for your promotional and training materials, is that they are easy to read. The general rule of thumb is that serif fonts (they have the little feet at the bottom of the letters) like Cambria, Georgia, and Times New Roman are excellent for printed materials and that sans-serif fonts like Arial, Helvetica, Lato, and Open Sans work well for screens.Does it highlight your message?
The font you choose should match the tone of your message. A handwritten font, for example, wouldn’t be a good choice for a technical manual, though, it might make a nice choice for your name on your business card. Going for elegant and classy? Go for script font that looks like cursive.Does it Grab Attention?
Your titles, subheadings, and motto’s should capture their attention. More allowance is made for funkier fonts here, as long as they aren’t overused. The goal is captivating, not repelling.
After expending energy crafting the perfect prose, we understand you may not want to play around with fonts. At the same time, you probably want your print to look perfect. That’s why Veesham Printing Press has graphic designers on staff.
After all, we do want to make you always look good on paper!